PRESS RELEASE – 16/2/2016 NEW 2016 DAYLESFORD & MACEDON RANGES VISITOR GUIDE LAUNCHED

//PRESS RELEASE – 16/2/2016 NEW 2016 DAYLESFORD & MACEDON RANGES VISITOR GUIDE LAUNCHED

The new 2016 Daylesford & Macedon Ranges Tourism Visitor Guide has been launched.

For the first time in 2015, a new look guide was released which enhanced the region by its storytelling and editorial style content. The guide was an outstanding success with 100,000 distribution across the state (up from 40,000 the previous year).

The uniqueness of the guide and increase in distribution assisted the region in receiving 3.8m visitors, an increase of 18.2% on the previous year.

2016 Visitor Guide cover MOCK for website

General Manager of Daylesford & Macedon Ranges Regional Tourism Board, Judith Isherwood, stated:

“One of Victoria’s most beautiful regions deserves one of the most beautiful Visitor Guides, and we believe we’ve delivered just that. Visitors’ response to our last Guide was tremendous, and with an expanded edition this year, we’re expecting even better results.”

 

Further details contact:

Scott McCallum – DMR Tourism

scott@dmrtourism.com.au

0417406676

Click here to download PDF

Keep up to date by subscribing!

2017-03-23T16:48:12+00:00 February 18th, 2016|Press Release|Comments Off on PRESS RELEASE – 16/2/2016 NEW 2016 DAYLESFORD & MACEDON RANGES VISITOR GUIDE LAUNCHED